Hey guys! I’ve been so super excited to share with you this fun project I’ve been working on for a few months now. Minted, the paper company sourced from thousands of independent designers, hired me to launch a brand new lifestyle blog as their Managing Editor. The blog is called Julep and it launched just a couple days ago filled to the brim with simple and beautiful ways to enrich your home and lifestyle with inspiring design and do-it-yourself ideas.

The site was designed by the uber talented Bri of Design Love Fest. It’s unique as a corporate blog because there is very little product integration at all. The focus is on beautiful inspiration, DIY and design topics that both consumers and the design community love.

We hired three editors internally at Minted (read more about our team here), and also a group of superstar writers from blogs you probably already read on a daily basis. In addition, we’re working with the huge community of Minted designers to gain insight into design topics on the blog.

Since family, wedding, baby, and art is already a integral part of the Minted brand, an inspirational blog expressing the lifestyle these areas speak to seemed like a really logical step for them and I feel so honored to be part of this exciting process for such a fantastic company!

Check out Julep right here.